Professional Writing
Case Studies
"SEON Sees a 600% Increase in Free Trial Clicks Powered by G2," G2
"Vecteezy Gains 1,100+ Reviews In Under 6 Months With G2 In-App Review Lever," G2.com
"Salesloft Uses Power of Customer Voice to Drive $1 Million+ in Pipeline," LearnHub
"85% of Highspot’s Closed Won Opportunities Influenced by G2," G2.com
"TargetX and Cabrini University," TargetX
"TargetX and Simpson University," TargetX
"TargetX and the Illinois Institute of Technology," TargetX
Report Chapters & Research Briefs
"Attendance Issue Brief," The To&Through Project
"Bridging K-12 Scholarship and Higher Education," Urban Education Institute
"Freshman OnTrack: Issue Brief," The To&Through Project
"Dallas ISD Moves Toward Education Resource Equity," Education Resource Strategies
Marketing E-Books
"Engaging the 'New' Traditional Student at Community Colleges," TargetX
"The Edupreneur's Guide to Higher Ed Innovation," TargetX
"Enrollment Manager's Biggest Data Concerns," TargetX
"Redesigning the Student Experience," TargetX